We Tried The New President’s Choice Decadent Muffins
Canada’s iconic cookie has officially entered its…muffin era? PC’s beloved The Decadent Chocolate Chips now star in two new muffin flavours: Classic Chocolate Chip and Double Chocolate—vowing to blur the line between what’s considered breakfast and dessert.
The muffins promise the same decadence as the original chocolate chip cookies, with "nearly a quarter of every muffin packed with decadent chocolate chips." (However, unlike the cookies, the muffins are made from margarine as opposed to butter.)
Team Chatelaine had to find out if the iconic cookie could pull off an encore in its new form. Here’s what we thought.
President’s Choice The Decadent Double Chocolate Muffins
This one looked promising (don’t they always?) but wasn’t worth the bite. The texture was dry and grainy, while the cocoa flavour leaned bitter and dark rather than rich and indulgent.
For a muffin called decadent, we expected something a lot more chocolate-forward and luxurious.
President’s Choice The Decadent Chocolate Chip Muffins
This was the clear favourite of the pair, with a flavour reminiscent of the Tim Hortons version. The chips deliver but the muffin itself is dense and drops serious crumbs (take it from us and use a plate).
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Our biggest nitpick? We wanted more of that OG cookie personality. Imagine, a crisp, crackly muffin top with a soft centre underneath. Instead, this muffin plays it a little too safe. As one editor put it: “They're decent—but not decadent.”
If you’re craving a treat with your morning coffee, the Chocolate Chip version is worth grabbing...once. But if you are already a fan of the PC’s legendary cookie (like we are), we’d argue that this icon does not need a reboot.
Want more President’s Choice product reviews? Here's what we thought of the brand’s recently launched Canadian potato chip flavours.
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Sarah Bauly is the assistant editor at Chatelaine. Outside of writing, she can often be found getting lost in her favourite ’80s hits, lingering in bookshops or exploring the city in search of her next go-to coffee spot.
