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Beauty

20 Of The Best Drugstore Beauty Products Under $10

Top notch ingredients, innovative formulations and staying power—these budget buys have it all.
A collage of affordable beauty products to illustrate a round-up of drugstore beauty products under $10. (Art: Aimee Nishitoba)

There’s something deeply nostalgic about wandering the aisles of the local drugstore in search of a new beauty staple, but the drugstores of our youth are long gone (and that’s a good thing). Drugstores have had a serious makeover in recent years, and they’ve become a first-class beauty shopping destination in their own right. The gritty exfoliators, sticky glosses and chalky powders of years past have been replaced by surprisingly luxurious products made from top-notch ingredients, and it just keeps getting better.

From tried-and-true favourites to brand new picks, these are the best makeup, skincare and haircare products $10 can buy.

Essence Lash Princess Waterproof Mascara

At just $5, this cult favourite is the definition of a bargain. The tapered brush allows for ultra-precise application and buildable volume, while the waterproof formula lasts all day without smudging or flaking.

$5, shoppersdrugmart.ca.

Essence Lash Princess Waterproof Mascara

Wet n Wild Photo Focus Dewy Foundation

Perfect for dehydrated skin, this nourishing foundation blurs imperfections without settling into fine lines or dry patches. 

$9, wetnwildbeauty.com.

Wet n Wild Photo Focus Dewy Foundation
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Marc Anthony Hair & Scalp Detox Purifying Scalp Scrub

If you're missing your regular appointments with your hairstylist, this gentle at-home scalp treatment is the next best thing. It makes quick work of product build-up and contains peppermint oil to leave your scalp feeling refreshed.

$4, shoppersdrugmart.ca.

Marc Anthony Hair & Scalp Detox Purifying Scalp Scrub

Nivea MicellAIR Expert Waterproof Micellar Water

This heavy-duty micellar solution acts like a magnet to remove even the most stubborn makeup—your fave waterproof mascara doesn't stand a chance.

$9, shoppersdrugmart.ca.

Nivea MicellAIR Expert Waterproof Micellar Water

Burt’s Bees Hand Cream with Shea Butter, Orange Blossom & Pistachio

Packed with rich shea butter to soothe and hydrate cracked hands, this cream is a must-have for sandpaper paws. It absorbs quickly without leaving a greasy residue behind, and the subtle orange blossom and pistachio scent is the perfect afternoon pick-me-up. 

$7, shoppersdrugmart.ca.

Burt's Bees Hand Cream with Shea Butter, Orange Blossom & Pistachio
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Batiste Dry Shampoo

Beloved by hairstylists, celebrities and beauty editors, Batiste Dry Shampoo revitalizes limp, greasy hair by soaking up oils. To give your morning routine a springtime refresh, snap up the new "Wildflower" scent.

$10, shoppersdrugmart.ca.

Batiste Wildflower Dry Shampoo

Essie Expressie Nail Polish

Thanks to a quick-dry formula that's ready to go in under a minute—and a foolproof angled brush that allows for ultra-precise application—Essie's newest range is already a huge hit. Take your pick from 30 on-trend colours, ranging from "Taxi Hopping" (a ’70s-inspired chartreuse hue) to "Breaking the Bold" (a vampy dark purple shade).

$10, shoppersdrugmart.ca.

Essie Expressie Nail Polish

Physicians Formula Rosé All Day Glossy Lip Color

This richly pigmented lip crayon is infused with hydrating rose water to soothe chapped lips. Despite its glossy finish, it boasts serious staying power and minimal colour transfer.

$8 on sale, shoppersdrugmart.ca.

Physicians Formula Rosé All Day Lip Pencil
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Garnier SkinActive Glow Boost Fresh-Mix Sheet Mask

This affordable sheet mask is packed with vitamin C to boost radiance and help reduce the appearance of dark spots over time.

$4, shoppersdrugmart.ca.

Garnier SkinActive Glow Boost Fresh-Mix Sheet Mask

Wet n Wild Color Icon 10 Pan Eyeshadow Palette

Wet n Wild's Icon 10 palettes each contain 10 buttery matte and shimmer shades that are designed to work together. Bonus: Several are dupes for raved-about luxury palettes.

$7, shoppersdrugmart.ca.

Wet n Wild Color Icon 10 Pan Eyeshadow Palette in My Glamour Squad

Quo Silicone Pore Refiner

Sure, you could splurge on one of those fancy vibrating silicone cleansing brushes, but this textured pad works just as well and costs a whole lot less. Just add a dollop of cleanser and you're set.

$6, shoppersdrugmart.ca.

Quo Silicone Pore Refiner
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Pantene Pro-V Intense Rescue Shots

Infused with vitamin B5 to nourish and lipids to strengthen hair and restore moisture, this in-shower treatment helps repair strands that have been damaged by heat styling and colouring.

$5 for 3, walmart.ca.

Pantene Pro-V Intense Rescue Shots

Rimmel London Exaggerate Lip Liner

The slanted tip on this lip liner makes it incredibly precise and easy to use. Plus, the "East End Snob" hue is a close dupe for a much pricier lip liner beloved by the beauty community.

$8, shoppersdrugmart.ca.

Rimmel London Exaggerate Lip Liner in East End Snob

NYX Cosmetics HD Studio Photogenic Concealer

This creamy concealer is lightweight, but packs enough pigment to make dark circles disappear.

$10, shoppersdrugmart.ca.

NYX Cosmetics HD Studio Photogenic Concealer
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Annabelle Edge Lipstick

This diamond-shape bullet—which closely resembles YSL Beauty's Rouge Pur Couture The Slim lipstick—allows for precise application and more voluminous-looking lips.

$10, shoppersdrugmart.ca.

Annabelle Edge Lipstick

Real Techniques Setting Brush

When it comes to makeup application, nothing beats a good, fluffy brush. This option—created by British makeup artists and YouTube superstars Sam and Nic Chapman—is just the right size to apply highlighter or set your concealer.

$9, well.ca.

Real Techniques Setting Brush

Catrice Cosmetics Blush Box

A light dusting of this highly pigmented powder blush is enough to give your complexion a lift. It's available in six matte and shimmer shades, so you're sure to find your perfect match.

$8, shoppersdrugmart.ca.

Catrice Cosmetics Blush Box
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Essence Eyebrow Designer

At just $2, this eyebrow pencil is a real bargain. “[The] is a great universal shade; it even works for dark-haired gals who want a full brow effect while avoiding the overly dark and angry look,” says makeup artist Susana Hong.

$2, shoppersdrugmart.ca.

Essence Eyebrow Designer pencil

Revlon Super Lustrous Lipstick

It's a classic for a reason! Revlon's iconic lipstick is ultra-moisturizing and comes in all the shades you remember from the ’90s, like "Toast of New York" and "Cherries in the Snow."

$10, shoppersdrugmart.ca.

Revlon Super Lustrous Lipstick

Simple Kind to Skin Cleansing Facial Wipes

Great for your gym bag and those nights when you just don't have the energy to actually wash your face, these gentle wipes are suitable for even the most sensitive types.

$9, shoppersdrugmart.ca.

Simple Kind to Skin Cleansing Facial Wipes

Editor’s note

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Sincerely,
Maureen Halushak, editor-in-chief, Chatelaine

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