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Fashion

What the fob? A primer on the cutest new purse accessory

What is a purse fob and how can it breathe new life into a basic bag? To Instagram we go!
By Kaylana Griffin
What the fob? A primer on the cutest new purse accessory

At first glance, it would appear that a race of tiny fuzzballs has nuzzled its way into Instagram's fashion set. What's that on your leg, @Elastyle?!

https://instagram.com/p/9dkzgnxcTd/?tagged=streetstyle

Before you call an exterminator, allow us to fact-check: That's a purse fob — or in social media–speak,  a #pursefob — which is essentially a decorative ornament often clipped onto watches, keychains and now stylish satchels. Even fashion plate @oliviapalermo has been caught fob-ing:

https://instagram.com/p/uP0k7gIXit/

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As has Chiara Ferragni, jet-setting bloggess at The Blonde Salad:

https://instagram.com/p/9Y0N_8SeSN/?taken-by=whowhatwear

But these quirky fobs aren't reserved exclusively for the sartorial elite. Here are few options to clip on your own bag.

Purse Fobs

Tie one on

Tie-on tags, $38 each, Michael Kors.

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What the fob? A primer on the cutest new purse accessoryPhoto, Jeffery Carlon

Swap your strap

Studded strap, $125, Rebecca Minkoff.

What the fob? A primer on the cutest new purse accessoryPhoto, Jeffery Carlon

Spell it out

Monogrammed charm Lenora Dame, $53, Shopbop.

What the fob? A primer on the cutest new purse accessoryPhoto, Jeffery Carlon

Fuzzy wuzzy

Plush pom pom, $35, Banana Republic.

What the fob? A primer on the cutest new purse accessoryPhoto, Jeffery Carlon

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