12 Canadian Haircare Brands To Add To Your Routine

Good hair days start with the right products. If you're looking to switch up your haircare routine, there are plenty of homegrown options to consider. Whether you're searching for sulfate-free shampoos, frizz-fighting creams or lightweight styling sprays, these Canadian haircare brands have you covered with high-performance ingredients, sustainable packaging and salon-worthy formulas. Here are our wash-day favourites.

The Best Canadian Haircare Brands to Shop Now

Attitude

Based in Sherbrooke, Que., Attitude makes personal care and household essentials with an eco-friendly twist. The products are vegan and cruelty-free, as well as made with naturally derived, hypoallergenic ingredients. 

The brand’s bestselling Super Leaves Nourishing Shampoo ($12) helps repair dry and damaged hair thanks to a cocktail of grapeseed oil, watercress and Indian cress. 

Mela & Kera 

Founded and manufactured in Toronto by award-winning stylist Jason Lee, Mela & Kera aims to keep heat-damaged, overprocessed hair healthy. The name of the brand comes from the words "melanin" and "keratin" (a.k.a. the pigments and proteins found in hair fibres), so it’s no surprise that this luxury vegan line prioritizes high-performance ingredients that restore hair’s health and shine from within. 

From the award-winning Balayage Exceptionnel line, the Exquisite Blowout Creme ($46) is for more than just styling, helping to protect from heat damage, UV exposure and colour fade, as well as promising softer, frizz-free hair. 

Marc Anthony 

Founded and manufactured in Canada, the namesake line by celebrity stylist Marc Anthony is a staple in the drugstore haircare aisle. The brand has 14 different collections of products, each with targeted benefits for different concerns and hair types.

Their bestselling Grow Long Super Fast Strength Leave-in Conditioner ($13) is formulated specifically to strengthen long hair, with promises to detangle, restore moisture, reduce split ends and breakage and smooth frizz. 

DesignMe

This Canadian brand offers made-in-Montreal products that are formulated to highlight and celebrate different hair needs and textures. 

The top-rated and award-winning Bounce.Me Curl Balm ($29) is packed with argan oil to hydrate curls, reduce frizz and add shine. This lightweight balm also offers heat protection up to 400F.

Everist

Toronto brand Everist is known for its low-waste, ultra-concentrated products that infuse all-natural skincare-worthy ingredients in haircare and bodycare. 

The Shampoo Concentrate ($28) is a waterless cream formula that strengthens and repairs hair. A little goes a long way—simply add water to the cream, lather up and wash as usual. It’s available in a fully recyclable aluminum tube, as well as a travel-friendly tin.

Love Ur Curls

Love Ur Curls' mission is in its name—the Toronto-based brand focuses on formulas crafted specifically for curly hair.

The Elixir Oil ($49) is a blend of vitamin E and pure oils that hydrate and amp up shine without any heavy, greasy feel. This oil minimizes frizz, strengthens hair and can even be used on skin and nails. 

AG Care

Founded in 1989, AG Care develops, formulates and bottles their products in Vancouver. The brand focuses on using high-quality ingredients, offering a sulfate-free, vegan and cruelty free collection of products. 

The award-winning and bestselling Re:Coil Curl Activator ($26) is made with rice extract and is beloved by fans for its ability to define and hold without any sticky residue or crunchy finish. 

Carina Organics 

Since 1972, Carina Organics has been manufacturing an all-natural collection of hair, body and skincare products in Vancouver.  

The Citrus Daily Moisturizing Shampoo ($15) infuses hair with volume and shine thanks to biodegradable plant extracts.  

CurlShoppe

Based and manufactured in Toronto, CurlShoppe makes products for all types of curl patterns. The Butter Jelly ($18) is a lightweight gel that delivers curl definition and hold while preserving hydration levels for shinier, smoother ’dos.

Cake Beauty

Canadian brand Cake's instantly recognizable, mood-boosting pink packaging is a drugstore mainstay. We love the Do Gooder Volumizing Dry Shampoo ($14), a corn-starch-based powder that absorbs oil and lifts hair at the root. Bonus: It leaves no tell-tale white residue.

AOB

Created by celebrity hairstylist Aaron O'Bryan in B.C., this luxurious made-in-Canada collection blends high-performance ingredients, effective formulas and eco-conscious packaging.

The Big Hair Day Volume Spray ($32) lifts hair at the root while fighting humidity and locking in moisture. This spray also enhances and defines curls for a smooth feel.

Earthtones

Based and manufactured in Ajax, Ont., Earthtones products are created with curly, coily and kinky hair in mind. The products are formulated specifically to reduce breakage and define curls.

The brand's bestselling Curl Enhancing Gelly ($13) offers a firm hold for defined, frizz-free curls that last for days.