For owning the women’s underwear game, one leak-proof panty at a time: Joanna Griffiths, founder and CEO of Knixwear, is leading the charge for better bras and undies for women of all shapes and sizes. Between surpassing $1 million in sales this spring, selling out of its new V Neck Evolution Bra in three days and becoming the only Canadian company to win the Shopify Build a Bigger Business Award, Knixwear had one hell of a 2017. —S.B.